Privacy policy

An overview of how your information is collected, used, and protected when you interact with our website, services, and communications, designed to keep things transparent, secure, and respectful of your privacy.

Introduction

This website (the "Site") offers information, products, and services related to real estate (the "Services") that we, Derrick Krueger Real Estate, provide. We operate this website and may use third-party contractors to support the delivery of the Services and the Site ("Service Providers").

If you are a visitor to this Site, this Privacy Policy applies to you and describes the policies and practices regarding the collection, use, and disclosure of your personal information in connection with your use of the Site. We act as the controller of your personal data, and our Service Providers assist us in providing the Services solely in their capacities as service providers and data processors.

This Privacy Policy does not apply to any websites, applications, or other online services that do not link to this Policy. If you have questions about our use of your personal information, please contact us using the information in the "How to Contact Us" section below.

Personal information we collect

We collect information from you in various ways when you access or use the Site or otherwise interact with the Services. This information may include:

Information you provide to us

Contact information that you provide, such as your first and last name, email address, home address, and phone number; feedback or correspondence, such as information you provide when you contact us with questions, feedback, or other correspondence; marketing information, such as your preferences and/or consents for receiving communications about our activities, events, and publications, and details about how you engage with such communications; and other information which you may provide voluntarily or that is necessary in connection with your interactions with us through the Site or Services.

Information we obtain from third parties

Social media information: We may maintain pages on social media platforms, such as Facebook, LinkedIn, Instagram, and other third-party platforms. When you visit or interact with these pages, the platform providers' privacy policies will apply to your interactions and their collection, use, and processing of your personal information.

Data enrichment sources: We may obtain additional information about you from third-party data providers, including property records and public records databases, demographic and behavioral data providers, social media profile information (where publicly available), and other commercially available data sources.

Other sources: We may obtain your personal information from other third parties, such as third-party analytics services, marketing partners, publicly-available sources, and data providers.

CRM and communication data

If you communicate with us via email, text message, or other electronic means, or if we use customer relationship management ("CRM") tools to manage our interactions with you, we may collect and process: email message content, headers, metadata, and attachments; text message content and metadata; communication timestamps, read receipts, and delivery status; contact information and communication history; and notes and records relating to our interactions with you.

Our CRM services may synchronize with email accounts to facilitate communication management. When email synchronization is enabled, information from emails exchanged with you may be processed and stored, including email content, sender and recipient information, timestamps, and attachments.

Automatic data collection

We and our Service Providers may automatically log information about you, your computer or mobile device, and your interaction over time with our Services. This includes device data (such as operating system type and version, browser type, screen resolution, IP address, unique identifiers, and general location information) and online activity data (such as pages or screens you viewed, how long you spent on a page, browsing history, navigation paths, access times, and whether you have opened our marketing emails or clicked links within them).

We use the following tools for automatic data collection: cookies, local storage technologies, and web beacons (also known as pixel tags or clear GIFs).

How we use your personal information

To provide and operate our Services and our Site: We use your information to provide, operate, and improve our Services and Site; communicate with you about our Services; and provide support and respond to requests, questions, and feedback.

To manage our relationship with you: We use CRM tools and services to maintain records of our communications, track your preferences and interests, and provide personalized service.

To send you follow-up communications: If you have opted into receiving follow-up communications, we (or our Service Providers) may from time to time send you follow-up communications as permitted by law, including through phone, email, and SMS text messages.

To send you marketing and promotional communications: If you have opted in to receive marketing and promotional communications, we (or our Service Providers) may from time to time send you direct marketing communications as permitted by law.

To comply with law: As we or our Service Providers believe necessary or appropriate to comply with applicable laws, lawful requests, and legal process.

For compliance, fraud prevention, and safety: To protect our, your, or others' rights, privacy, safety, or property; enforce the terms and conditions that govern our Services; and protect, investigate, and deter against fraudulent, harmful, unauthorized, unethical, or illegal activity.

To create anonymous data: We may create anonymous data from your personal information by removing information that makes the data personally identifiable to you. We may use this anonymous data and share it with third parties for our lawful business purposes.

How we share your personal information

We do not "sell" any personal information (as defined under applicable laws), but we may share your personal information as described below.

Internal Team, Partners, and Affiliates: Our employees and contractors, partners, and affiliates, including to facilitate your interactions with us.

Our Service Providers: Companies and individuals that provide services on our behalf or to help us provide the Services, such as hosting, information technology, CRM services, email delivery, AI and machine learning services, and website analytics services.

Professional advisors: We may disclose your personal information to professional advisors, such as lawyers, bankers, auditors, and insurers, where necessary in the course of the professional services that they render to us.

For compliance, fraud prevention, and safety: We or our Service Providers may share your personal information for the compliance, fraud prevention, and safety purposes described above.

Business transfers: We may sell, transfer, or otherwise share some or all of our business or assets, including your personal information, in connection with a business transaction such as a corporate divestiture, merger, consolidation, acquisition, reorganization, or sale of assets, or in the event of bankruptcy or dissolution.

We will never disclose any personal information such as phone numbers and SMS consent with any third parties for marketing purposes.

Advertising and tracking technologies

We may use advertising and tracking technologies to deliver relevant advertising and measure the effectiveness of our marketing efforts.

Third-party advertising platforms

We may share certain information with third-party advertising platforms, including Meta (Facebook/Instagram), Google, and other advertising networks, to: deliver targeted advertisements to you based on your interests and interactions with our Site; measure the effectiveness of our advertising campaigns; create audiences of similar users for advertising purposes ("lookalike audiences"); and track conversions and attribute advertising performance.

Tracking pixels and conversion events

We use tracking pixels on our Site to: track when you view or interact with our content; measure the effectiveness of our email campaigns; attribute conversions to specific advertising campaigns; and analyze user behavior on our Site.

Interest-based advertising

We participate in interest-based advertising, which means that you may see our advertisements on third-party websites and platforms based on your browsing behavior and inferred interests.

Your choices

Online tracking opt-out

There are a number of ways to opt out of having your online activity and device data collected through our Services: blocking cookies in your browser; blocking advertising ID use in your mobile settings; and using privacy plug-ins or browsers such as Brave, Privacy Badger, DuckDuckGo, Ghostery, or uBlock Origin.

Platform opt-outs

The following advertising partners offer opt-out features: Google (adssettings.google.com), Facebook (facebook.com/about/ads), and Twitter (twitter.com/settings/account/personalization).

Advertising industry opt-out tools

You can also use these opt-out options: Digital Advertising Alliance (optout.aboutads.info) and Network Advertising Initiative (optout.networkadvertising.org).

Note that because these opt-out mechanisms are specific to the device or browser on which they are exercised, you will need to opt out on every browser and device that you use.

Do Not Track

Some Internet browsers may be configured to send "Do Not Track" signals to the online services that you visit. We currently do not respond to "Do Not Track" or similar signals. To find out more about "Do Not Track," please visit allaboutdnt.com.

SMS communications opt-out

To opt out of receiving SMS communications, reply STOP to any SMS communication sent to you.

Email communications opt-out

You may unsubscribe from email updates sent by us at any time by following the unsubscribe link in the email.

Privacy rights

You have the right to submit requests about your personal information, depending on your location and the nature of your interactions with the Site and our Services. These rights may include: access to a copy of the personal information that we have collected about you; correction of personal information that is inaccurate or out of date; deletion of personal information that we no longer need to provide our services; and additional rights, such as to object to and request that we restrict our use of your personal information.

Data retention

We retain personal information for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements, and to provide you with the Services.

When personal information is no longer necessary for the purposes for which it was collected, we will securely delete or anonymize it. In some cases, we may retain certain information in anonymized or aggregated form for analytical purposes.

Security

We employ a number of technical, organizational, and physical safeguards designed to protect the personal information we collect. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, while we strive to use commercially acceptable means to protect personal data, we cannot guarantee its absolute security.

Children

Our Services are not intended for use by children under 18 years of age. If we learn that we have collected personal information through the Services from a child under 18 without the consent of the child's parent or guardian as required by law, we will delete it.

Notice of collection and additional rights for California residents

If you are a California resident, the California Consumer Privacy Act as amended by the California Privacy Rights Act ("CCPA") permits you to request information regarding the disclosure of your Personal Data by us to third parties. California residents have the following rights with respect to Personal Data we may have collected about them:

Categories of personal information collected

In the preceding 12 months, we may have collected the following categories of personal information: identifiers (such as name, email address, phone number, and IP address); commercial information (such as property preferences and transaction history); internet or electronic network activity (such as browsing history and interactions with our Site); geolocation data (such as city and state derived from IP address); professional or employment-related information (if provided); inferences drawn from the above (such as preferences and characteristics); and sensitive personal information (only if voluntarily provided, such as account credentials).

(i) Requests to know

You have the right to request that we disclose to you: the categories of Personal Data we have collected about you; the categories of sources from which we have collected Personal Data; the business or commercial purposes for selling or collecting Personal Data; the categories of third parties to whom Personal Data was sold; and the specific pieces of Personal Data collected.

You may submit a request to know to the address or email address indicated in the "How to Contact Us" section. We are not required to respond to requests to know more than twice in a 12-month period.

(ii) Requests to delete or correct

You have the right to request that we delete any Personal Data about you that we have collected, or correct Personal Data that we have about you that is inaccurate. Upon receiving a verified request to delete personal data, we will do so unless otherwise authorized by law.

(iii) Authorized Agents: You may designate an authorized agent to make requests on your behalf. You must provide an authorized agent written permission to submit a request on your behalf, and we may require that you verify your identity directly with us.

(iv) Methods for submitting consumer requests and our response to requests

You may submit a request to know and requests to delete Personal Data about you via email at derrick.krueger@compass.com. Upon receipt of a request, we may ask you for additional information to verify your identity. We will acknowledge receipt of your request within ten (10) business days and respond within 45 calendar days of receipt.

(v) The right to non-discrimination

You have the right not to be discriminated against for the exercise of your California privacy rights described above.

(vi) Selling and sharing of Personal Data

We may "share" certain personal information (such as device identifiers and browsing activity) with advertising partners for cross-context behavioral advertising purposes. You have the right to opt out of this sharing by contacting us using the information in the "How to Contact Us" section.

We do not "sell" Personal Data as that term is defined under the CCPA.

(vii) Sensitive Personal Data

The CCPA gives consumers the "right to limit" the use of their sensitive personal information to certain business purposes. We do not request sensitive personal information in connection with the use of the Site, except for account credentials which are used only to provide and secure your account.

(viii) How we respond to Do Not Track signals

We do not track Site users over time and across third party websites to provide targeted advertising. Accordingly, we do not currently respond to web browser "do not track" signals. However, we do honor Global Privacy Control (GPC) signals as valid opt-out requests under the CCPA.

How to contact us

You may contact us through our Service Provider.

Derrick Krueger | Compass Real Estate

Or via derrick.krueger@compass.com

Changes to this Privacy Policy

We reserve the right to modify this Privacy Policy at any time. If we make material changes to this Privacy Policy, we will notify you by updating the date of this Privacy Policy and posting it on this website.